What is the Wrong Client for You?
By understanding who is the Wrong Client you can ‘eliminate’ things from Social Media.
As an example many businesses don’t want to work with ‘difficult’, negative people who are lost in conspiracy theories.
If you are a person like that don’t post things that will attract people like that.
Be upfront who is Your Product/Service is NOT suitable to?
List those things down.
Tell in what cases your clients won’t get results.
It will lower your cancelation and complaint rate.
It’s like setting expectations and boundaries in relationships, except you are doing it upfront with your future buyers.
People like standards.
And trust me this might even have an opposite effect.
Somebody might think ‘oh can definitely do it’.